
This bulletin covers how to build a huge
organization in Network Marketing and make
a lot of money PART-TIME.
If you are currently juggling life, job, AND network marketing - I know your
struggles. I also know how to get you out of it.
I personally started out in my network marketing career part-time while in
the US Navy. I reached over $60,000.00 per month by my 24th month
while still in the US Navy. Then I went full time and took it to over $150,000
per month.
The biggest mistake you can make while reading this Bulletin is to think
something I’ve written is less important. If you discount something here as,
“I’ve already heard that,” or “I know that already,” or, “That doesn’t apply
to me,” you’re risking a lot. I didn’t write anything here that should be left
out.
Make a Single Decision
The first thing you MUST do when doing the business part-time is DECIDE
to do it—no matter what you have to do or what you have to learn. If you
don't make this decision first, you will constantly be doubting or questioning
yourself. You will also not attack every problem with a "solve it" mentality.
Have you ever been given a job to do, but it wasn't really firm? Let's
say, you were watching TV and your mom said to you, "You should be doing
your homework." Notice the word "should" in that statement? "Should"
creates a tiny escape, doesn't it? So you think, well, she didn't say I HAD
to do my homework right now. So with that little escape, you kept watching
TV. When I say
that you need to make a single decision, I mean leave yourself NO
ESCAPES.
I know this probably seems obvious. But you and I both know there is doing
something… and then there’s DOING SOMETHING! So this is not
something you’re going to “try.” Not something you’re going to “see” if it
works. You’re going to do it, and complete it.
I’ve seen distributors in my organization work their part-time business like
they work on a project around the house. Your network marketing business
is not a project. It can give you the greatest thing in the world - your time. It
can give you true financial freedom.
Make a single decision to do it, and a single decision to learn whatever you
must to get effective at doing it.
Your Three Assets
Whether you’re working the business full time or part time you have three
resources. I prefer to call them assets instead of resources. The person
working the business part-time has to be more efficient and effective
with these three assets than a full time person. Your three assets are
money, time and attention. Let’s discuss each briefly. Money is a thing you
can exchange for things you want or need. It’s best thought of as something
you use, trade or barter for something else.
Time is your second asset. There is a limited amount of time per day, a limited
amount per year and a limited amount in your lifetime. But worrying
about how little time you have left--wastes time. Begin using time as an asset.
Start each day knowing you have 24 hours to “use.”
Attention is your third and final asset. The definition of attention is: The ability
or power to concentrate mentally. Time and attention go hand and hand
with effective people. Optimally, where there is time being spent, there is
also attention being spent. Your success is largely determined by how
much of your attention you can devote at any one given time. Attention is
easily dissipated and dispersed. Multi-tasking is praised today, but often
dissipates what one is doing.
Each person in this world has these three assets to use. Whether one
fares well or does not, in any field is dependent on the use of these three
assets. Here's the funny thing. Why do some people make $10,000 a year?
And some people make $10 million a year? It can be logically assumed that
the person, who makes $10 million a year, is being 1,000 times more effective
with their assets of money, time and attention. And by the way - I didn't
pull that 1000 out of the sky. A person making $10 million a year is 1000
times more effective than a person making $10,000 per year.
Budget Your Assets
The definition of the word budget is: To plan in advance the expenditure
of. You’ve probably mostly heard the word “budget” around money so let’s
start with it. You budget or plan in advance how you will expend your
money. Pretty simple. “I’m going to put away $100 each month for 12
months and go on vacation.” Or “I’m going to allocate $300 per month towards
promoting my business.” Each of these examples demonstrates
budgeting of money.
How might you budget time? If you set your alarm clock to get up at 7am -
you're budgeting or planning in advance your time. If you set a window of
time, say from 7pm -9 pm as time that you will work your business, that's
budgeting your time.
How can you budget attention? Earlier I mentioned that time and attention
go hand in hand. Perhaps a better way to say this is time and attention go
hand in hand OPTIMALLY. See, sometimes people are present physically -
but their attention is not there. Physically they're in location A; mentally (in
their mind) they're in location B, C,D, E, and F. They've allocated the time
to be in location A, but they've not budgeted or allocated their attention to
be at location A.
So the key or the trick with budgeting attention is when you allocate your
time also allocate your attention to be there. If you budget your time to work
your business, HAVE ALL YOUR ATTENTION THERE. When you allocate
time to be with your family, have all your attention there and NO WHERE
ELSE.
How I Personally Budgeted My Money in the Beginning
Obviously being on a military salary didn't leave me a lot of money to spend
on my business but that was okay--everyone starts somewhere. I started
out allocating or budgeting $400.00 per month of my military income towards
promoting my business. But what I also did, was I allocated future
earnings. Whenever I made profits, I put all of it towards promoting my business.
Promoting my business included activities like running newspaper ads,
sending out post cards, buying leads and lists of names, buying memberships
into organizations where I could meet new people, etc. This also included
buying videos and audiotapes to send to prospects that would do
the “presenting” for me. I purchased about $100/per month of tapes.
To me, this was a very inexpensive use of [the asset] money as it was allowing
me to use my other assets better (too bad I didn’t have the online
movies back then-- would have saved me a lot of money!). Much of my success
is attributable to how I used tools to “be in front of prospects,” even
when I was at my regular job. If I could get 50 videos out each week (which
was my target - 10/day), then I was being highly effective without being
there.
So, of the $400 I budgeted to promote my business, $100 went to buying
tools, $250 went to running ads or buying leads, and $50 went to me buying
books, tapes and educational items so I personally got more knowledge
and became more effective.
How I Personally Budgeted My Time and Attention
I had to work my regular job (Navy) between the hours of 7am-5pm. I left
my house at 7am and returned at about 5pm. So, my window of time or my
allocation of time to work my business was from 5pm till 11pm Monday
t hrough Friday. I could squeeze about 45 minutes to an hour of network
marketing business during my lunch hour if I brought my lunch with me -
which I did most days. My local group did a ½ day training on Saturday - so
that left me the remaining ½ day on Saturday and all day Sunday to work
my business. Tuesday night I normally did an in-home meeting, Wednesday
nights were the weekly business opportunity meetings.
I Already Had a Full Schedule!
Something I will share with you. My life was already full! Before I started my
network marketing business it wasn't like I didn't already have all those time
slots used up. Meaning, after I got off work I would go to the gym, I would
have karate class, I had night school and on the weekends I would play golf
or go on road trips with my friends or I would go home to see my family. All
very important to me.
In fact, one evening I was driving back from a weekly business meeting and
started doubting that I could do the business. My excuse was that I really
didn't have time to work the business. I called my upline and told him that I
didn't think I could continue because of how "busy" I was. I gave him my
whole story. He said, "Tim, you just have to decide what you really want."
He also recommended I write down how I spent my time. So after we got off
the phone, I decided to see where I used my time. I thought I knew how I
spent my day because I was with myself all day!
I started keeping a record of every 30 minutes. I set my electronic watch to
chime every 30 minutes then I would note what I did in that prior 30 minutes.
Yep- I used it all up. But being completely honest with you I saw that I
had quite a bit of piddle time in there. I also noticed I was very rarely
THERE with my attention. When I was playing golf, I was thinking about my
business or work. When I was at work, I was thinking about whether I was
going to work-out chest or legs when I got off work, or I was thinking about
my in-home meeting later that evening. When I was working my network
marketing business my attention was often on worrying that I wouldn't succeed,
or concerned what people at work thought of me doing MLM. So basically
my attention was NEVER there - wherever THERE was.
I decided to set my priorities on what I REALLY wanted. The word priority
means the order or sequence of importance or urgency. In my own words
that means - what am I going to do first. And then, what am I going to do
second. And then, what am I going to do third.
And what I (personally) really wanted first was to not have to work in the
Navy anymore. I wanted more money and wanted more freedom. I wanted
to travel to exotic places (which the Navy did offer) but I didn't want to have
to return to the ship when the Navy was ready to leave that exotic place.
I figured that what I would have to make to feel comfortable leaving the
Navy was $10,000 per month as when I did leave I would be sacrificing my
Navy retirement plan. I set that as my target - $10,000 a month. I then
came up with a statement of, "If it doesn't make me $10,000 a month, I'm
not doing it."
If what I REALLY wanted first was to make $10,000/mo, then I would have
to sacrifice the movies I would watch every week and the golf game that
took five hours (minimum) every weekend. I put my golf clubs in the attic. I
would cut my workout down from 90 minutes to just 30 minutes. I told my
karate sensei I wouldn't be coming to class anymore. Learning to defend
myself against an attacker had nothing to do with earning $10,000 per
month.
I used to really enjoy shooting guns and would always attend gun shows on
the weekends-I stopped that and sold most of my guns. I used to work on
cars - I sold all my tools. I would do 50-100 mile bike rides on weekends
with several of my Triathlon buddies; this also didn't get me to $10,000 per
month - so I stopped doing that and sold my bike.
Now, you might be thinking-there's more to life than making $10,000 a
month. But to me, there wasn't. Because of the residual income aspect of
network marketing this would be a ONE TIME SACRIFICE FOR A LONGTERM
REWARD. And I was willing to put 100% of my non-allocated self
into it. Meaning, my earlier career choices had allocated my time to be at
the Navy between the hours of 7am and 5pm. I could not change that without
first achieving $10,000 a month.
So to me, there was NOTHING more to life than making $10,000 a month.
AFTER I achieved $10,000 a month, I could reinstate any hobby I wanted.
But had I not made this all-out commitment, I wouldn't have attacked every
obstacle, every problem, and every subject with the unquenchable thirst to
solve it.
Magic Happened
It wasn't nearly as difficult as I had thought to give up all those things. Once
the decision was made, it was really quite easy. But man, did it change my
business. When I presented my business--people saw in my eyes that I
was committed. I sponsored more people, and more committed peoplebecause
of my commitment. This of course increased my asset of money.
This decision also did pretty incredible things to [the asset of ] time. I was
able to get a lot more done with my time. When I would talk with my prospects
or downline, I felt (and was) in control and very directional in my conversation.
Do you remember the definition of the word attention? It's the ability
or power to concentrate mentally. And my ability to concentrate mentally
increased dramatically after I made that landmark decision to make
$10,000 a month - FIRST before I did anything else.
When I would talk to friends and family on the phone I was much more purposeful--
I wouldn't be piddling around my room, washing dishes or doodling
on a piece of paper. I WAS FULLY DOING WHAT I WAS DOING -
FOCUSED ON THE CONVERSATION.
The point I'm really driving home here is that it was my decision and the follow-
through of that decision that increased the time and attention assets.
When you're not effectively using the asset of attention it's very hard to see
that your attention is dispersed.
But just look at how dispersed my life was. I had a job - so my time and attention
was on my job. Let's designate my job as [A] and I was spending
time and attention on [A]; then I had my MLM business and let's designate
that as [B]; then I had golf - [C]; then I had bike rides—[D], shooting guns -
[E],movies - [F], and karate - [G]. So my money, time and attention were
spread across A thru G. I wasn't being great at any of them. My desire was
to achieve them all - but in reality - I couldn't achieve any of them because I
was so dispersed.
As I look back, it was the single DECISION to DO the business that had the
largest impact on my success. Could I have achieved my success without
selling stuff and giving up my hobbies?
I don't know. I think it was a big part of my success because it shifted my
three assets into a single direction AT THE SAME TIME.
I honestly feel that success has more to do with what you DON'T DO, than
what you do do.
Much Respect and Admiration,
Tim Sales
The remainder of this bulletin outlines my personal daily activities and how I scheduled
my day. Please only use this as a guide.
invites
prospects.
Daily Operating Procedures
First thing I do every morning is read the below items.
These are my Daily Operating Procedures (DOP).
1. Read my goals.
2. Prioritize my “to do” list—based upon my goals.
3.Do my A’s (most important) regardless of the time it takes to complete them.
- I touch tasks one time and complete them.
- I don't let distractions take me off of what I'm doing.
- I make all decisions swiftly. Either:YES – NO – MORE DATA REQUIRED
- I am the CAUSE of my day. I’m the gatekeeper to what enters my mind and
what I think about.
- I choose to put into my mind only those things which will further me to reaching
my goals. I do not get entangled in small games and worthless arguments
that rob my assets of money, time and attention.
Next, I read my goals
Here is an example of what I read (and do) for my business goals:
Concentrate my thoughts for 5 minutes on making $10,000.00 a month.
To achieve it, following this plan:
1. Educating myself daily by
Cultivating my goals daily; Self-training daily 30min-1hour.
Plan it now!
2. Promoting my business daily by
Sending out Direct Mail, buying leads; Outbound calls leaving promotional
messages; Running ads in newspapers and magazines;
Meeting new people (creating new ways to meet people); Dialing the phone.
Plan it now!
3. Being effective by
Connecting with people; Setting appointments; Selling products; Sponsoring
people; Training new people.
==> All expenditures are to get me to $10,000.00 per month. No toys and hobbies.
Buy only assets that build my business.
==> I will attract to myself the business partners that will make my goals a reality
because of my willingness to contribute to others.